The time of the holiday season is almost here. Halloween, Cyber Monday, Black Friday and Christmas. These are the most commercial upcoming events you need to take into consideration in your nearest marketing plan. Why? Because if you’re not ready for those holidays, your clients may not be ready for your online business. Are you stressed? Don’t worry, there is a couple things you need to remember about to sleep well in the months ahead.
When we think about conversion we usually focus on persuading users to buy more products or, at least, to subscribe. Getting that sales click is always the main goal. But what happens next? Well, usually a thank you page appears and the customer is free to go. Yep, order success. Now we just let him checkout, and take the rest of his money with him. Sounds like a missed chance?